I sure hope to learn from this bit of advice, and your business blog should as well.
I found this fascinating quote today:
Keep them guessing – A good headline should inform the reader what they’re going to be reading about, but keep a little mystery in order to keep them reading. If the headline is totally ambiguous, people will just move on, but a little mystery will pique their interest.Internet Business Blog | Online Business Blog, May 2009
You should read the whole article.
